TY  - BOOK
AU  - Alsop,Ron
AU  - Abrams,Bill
TI  - The Wall Street Journal on marketing
SN  - 0870948962
AV  - HF5415 .A45 1986
U1  - 658.819 
PY  - 1986///
CY  - New York
PB  - Warner Books
KW  - Marketing
ER  -