Czinkota, Michael R.

International marketing / Michael R. Czinkota and Ilkka A. Ronkainen. - 6th ed. - Fort Worth : Harcourt College, c2001. - xxxiii, 815 p. : ill. ; 29 cm. - The Harcourt series in marketing .

Includes bibliographical references and indexes.



0030313783 9780030313783


Export marketing.

HF1416 / .C95 2001

658.8 / C998i