Schiffman, Leon G. <br/><br/>
Consumer behavior / 
Leon G. Schiffman and Leslie Lazar Kanuk 
 - 8th ed. 
 - New Jersey :  Pearson/ Prentice-Hall,  c2004. 
 - xxiv, 587+v p. ;  ill. ;  26 cm. 
<br/><br/><label>ISBN: </label>0130673358 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Consumer research
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .S35 2004 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / S333c