Czinkota, Michael R. International marketing / Michael R. Czinkota and Ilkka A. Ronkainen. - 7th ed. - Mason, OH. : Thomson/South-Western, c2004. - xxvii, 666 p. : ill., maps. ; 28 cm. Includes bibliographical references and indexes. ISBN: 0324282893 Subjects--Topical Terms: Export marketing LC Class. No.: HF1416 / .C95 2004 Dewey Class. No.: 658.848 / C998i