TY  - BOOK
AU  - Schiffman,Leon G.
AU  - Kanuk,Leslie Lazar
TI  - Consumer behavior
SN  - 0131869604
AV  - HF5415.32 .S35 2007
U1  - 658.8342 
PY  - 2007///
CY  - Upper Saddle River, NJ
PB  - Pearson/ Prentice-Hall
KW  - Consumer behavior
KW  - Consumer research
ER  -