Hoyer, Wayne D. <br/><br/>
Consumer behavior / 
Wayne D. Hoyer and Deborah J. MacInnis 
 - 2nd ed. 
 - Boston :  Houghton Mifflin,  c2001. 
 - xxi, 681 p. :  ill. ;  27 cm. 
<br/><br/><label>ISBN: </label>0618013261 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .H69 2001 
<br/><br/><label>Dewey Class. No.: </label>658.83420973  / H868c