TY  - BOOK
AU  - David,Fred R.
TI  - Strategic management: concepts and cases 
SN  - 9788120331464
AV  - HD30.28 .D38 2007
PY  - 2007///
CY  - New Delhi
PB  - Prentice-Hall
KW  - Strategic planning
KW  - Case studies
N1  - Management
ER  -