Crawford, Merle <br/><br/>
New products management / 
Merle Crawford and Anthony Di Benedetto 
 - 9th ed. 
 - Boston :  McGraw-Hill/Irwin,  c2008. 
 - xviii, 648 p. :  ill. ;  27 cm. 
<br/><br/><label>ISBN: </label>9780071263368, 0071263365 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products<br/>Management
<br/><br/><label>LC Class. No.: </label>HF5415.153  / .C72 2008 
<br/><br/><label>Dewey Class. No.: </label>658.575  / C899n