TY - BOOK AU - Johansson,Johny K. TI - Global marketing: foreign entry, local marketing & global management SN - 9780071263627 AV - HF1416 .J64 2009 U1 - 658.84 PY - 2009/// CY - Boston PB - McGraw Hill KW - Export marketing KW - Management N1 - Includes bibliographical references and index; Marketing & International Business; Management ER -