Solomon, Michael R. Marketing : real people, [real] choices / Michael R. Solomon, Greg W. Marshall and Elnora W. Stuart - 6th ed. - Upper Saddle River, NJ : Prentice-Hall, c2009. - xxi, 602 p. : ill., maps. ; 28 cm. ISBN: 9780136054214, 0136054218 LCCN: Subjects--Topical Terms: MarketingVocational guidance LC Class. No.: HF5415.35 / .S65 2009 Dewey Class. No.: 658.8 / S689m