Marketing practices in developing economy :  cases from South Asia / 
edited by Ruby Roy Dholakia, Syed Ferhat Anwar and Khalid Hasan 
 - New Delhi :  PHI Learning,  c2009. 
 - xix, 308 p. ;  ill. ;  25 cm. 
<br/><br/><label>ISBN: </label>9788120337824 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / .M2988 2009