TY - BOOK AU - Czinkota,Michael R. AU - Ronkainen,Ilkka A. TI - Principles of international marketing SN - 9781439041376 AV - HF1416 .C95 2010 PY - 2010/// CY - Australia PB - South-Western/Cengage Learning KW - Export marketing N1 - Includes bibliography & index; Marketing & International Business ER -