TY  - BOOK
AU  - Kurtz,David L.
TI  - Kurtz & Boone principles of contemporary marketing
SN  - 9780324828085
AV  - HF5415 .K848 2010
PY  - 2010///
CY  - Australia
PB  - South-Western/ Cengage Learning
KW  - Marketing
ER  -