TY  - BOOK
AU  - Marcus,Alfred A.
TI  - Management strategy: achieving sustained competitive advantage 
SN  - 9780071289412
AV  - HD30.28 .M37 2011
PY  - 2011///
CY  - New York
PB  - McGraw-Hill/Irwin
KW  - Strategic planning
KW  - Management
KW  - Competition
N1  - Includes bibliographical references and index; Management
ER  -