Pearce, John A.

Strategic management : formulation, implementation, and control / John A. Pearce II and Richard B. Robinson, Jr. - 12th ed. - Singapore ; New York : McGraw-Hill/Irwin, c2011. - vp. : ill., maps. ; 27 cm.

Includes bibliographical references and index.



9780071289504


Strategic planning.

HD30.28 / .P43 2011