Ariely, Dan <br/><br/>
Predictably irrational :  the hidden forces that shape our decisions / 
Dan Ariely 
 - New York :  Harper,  c2009. 
 - xxxii, 368 p. :  ill. ;  22 cm. 
<br/><br/><label>ISBN: </label>9780061854545 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Decision making<br/>Economics<br/>Psychological aspects
<br/><br/><label>LC Class. No.: </label>BF448  / .A75 2009