Czinkota, Michael R. International marketing / Michael R. Czinkota and Ilkka A. Ronkainen. - 10th ed. - Mason, OH : South-Western Cengage Learning, c2013. - xxxv, 677 p. : ill., maps. ; 28 cm. Includes bibliographical references and indexes. ISBN: 9781133588399 Subjects--Topical Terms: Export marketing LC Class. No.: HF1416 / .C95 2013