Lehmann, Donald R. Product management / Donald R. Lehmann and Russell S. Winer - 4th ed. - Boston : McGraw-Hill/Irwin, c2005. - xvi, 494 p. : ill. ; 24 cm. ISBN: 9780072865981 LCCN: Subjects--Topical Terms: Product management LC Class. No.: HF5415.15 / .L44 2005