Baye, Michael R. Managerial economics and business strategy / Michael R. Baye, Jeffrey T. Prince and Jay Squalli. - 8th ed. - London : McGraw-Hill Irwin, c2013. - xxxvi, 636 p. : ill. ; 24 cm. - The McGraw-Hill series economics . Includes bibliographical references and index. ISBN: 9780077154509 Subjects--Topical Terms: Managerial economics.Strategic planning. LC Class. No.: HD30.22 / .B39 2013