TY  - BOOK
AU  - Kotler,Philip
AU  - Keller,Kevin
TI  - A framework for marketing management
SN  - 9789332518179
AV  - HF5415.13 .K636 2014
PY  - 2014///
CY  - Delhi
PB  - Pearson
KW  - Marketing
KW  - Management
ER  -