Malhotra, Naresh K. <br/><br/>
Marketing research :  an applied orientation / 
Naresh K. Malhotra and Satyabhusan Dash. 
 - 7th ed. 
 - New Delhi :  Pearson,  c2016. 
 - xxx, 968 p. :  28 cm. 
<br/><br/>Includes bibliographies and index. 
<br/><br/> The Book is brand new. Guaranteed customer satisfaction. 
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<br/><br/><label>ISBN: </label>9789332555693 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Methodology
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .M29 2016