Keegan, Warren J. <br/><br/>
Global marketing / 
Warren J. Keegan and Mark C. Green. 
 - 9th ed. 
 - Boston :  Pearson,  c2017. 
 - xx, 604 p. :  ill. ;  28 cm. 
<br/><br/> Includes index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9780134129945 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing
<br/><br/><label>LC Class. No.: </label>HF1416  / .K44 2017