Doing business in emerging markets /
S. Tamer Cavusgil, Pervez N. Ghauri and Ayse Akcal.
- 2nd ed.
- Los Angeles : SAGE, 2013.
- xx, 394 p. : ill. ; 24 cm.
Includes bibliographical references (p. [353]-387) and index.
1849201544 (pbk.)
International business enterprises. Export marketing. Negotiation in business.