Rumelt, Richard P. Good strategy, bad strategy : the difference and why it matters / Richard P. Rumelt. - 1st ed. - New York : Crown Business, c2011. - xii, 322 p. : ill. ; 25 cm. ISBN: 9780307886231 Subjects--Topical Terms: Strategic planning.Strategy.Planning. LC Class. No.: HD30.28 / .R86 2011 Dewey Class. No.: 658.4/012