TY - BOOK AU - Jeannet,Jean Pierre AU - Hennessey, Hubert D. TI - Global marketing strategies AV - HF1416 .J43 1995 U1 - 658.8 PY - 1995/// CY - Boston PB - Houghton mifflin KW - Export marketing KW - Management KW - Case studies N1 - Includes bibliographical references and indexes; Management; Marketing & International Business ER -