Shaw, John Strategies into the 1990s / John Shaw - New Delhi : Excel Book, c1995. - viii, 166 p. ; 23 cm. ISBN: 8174460322 LCCN: Subjects--Topical Terms: Marketing strategiesMarketing LC Class. No.: HF5415.13 / .S237 1995 Dewey Class. No.: 658.8 / S534s