Zikmund, William G. <br/><br/>
Business research methods / 
William G. Zikmund 
 - 5th ed. 
 - New York :  Dryden press,  c1997. 
 - xxi, 829 p. :  ill. ;  25 cm. 
<br/><br/> Includes index 
<br/><br/>
<br/><br/><label>ISBN: </label>0030184320 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management--Research.<br/>Business--Research.
<br/><br/><label>LC Class. No.: </label>HD30.4  / .Z55 1997 
<br/><br/><label>Dewey Class. No.: </label>650.0142  / Z68b