Schiffman, Leon G. <br/><br/>
Consumer behavior / 
Leon G. Schiffman and Leslie Lazar Kanuk 
 - 6th ed. 
 - New Jersey :  Prentice-Hall,  c1997. 
 - xv,672 p. :  ill. ;  25 cm. 
<br/><br/><label>ISBN: </label>013719501x 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Consumer research
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .S35 1997 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / S333c