TY  - BOOK
AU  - Farley,Jane
TI  - The focus group: a strategic guide to organizing, conducting and analyzing the focus group interview 
SN  - 1557385300
AV  - HF5415.2 .F63 1994
U1  - 658.8 
PY  - 1994///
CY  - New York
PB  - McGraw-Hill
KW  - Marketing management
ER  -