TY  - BOOK
AU  - Bagozzi,Richard P.
AU  - Rosa,Jose Antonio
AU  - Celly,Kirti Sawhney
TI  - Marketing management
SN  - 0023051620
AV  - HF5415.13 .M35223 1998
U1  - 658.5 
PY  - 1998///
CY  - New Jersey
PB  - Prentice Hall
KW  - Arketing
KW  - Management
ER  -