Dominick, Joseph R. <br/><br/>
The dynamics of mass communication / 
Joseph R. Dominick 
 - 3rd ed. 
 - New York :  McGraw-Hill,  c1990. 
 - xix,597 p. :  ill. ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0070175594 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media<br/>Mass communication
<br/><br/><label>LC Class. No.: </label>P90  / .D59 1990 
<br/><br/><label>Dewey Class. No.: </label>302.23  / D713d