TY  - BOOK
AU  - Cateora,Philip R.
TI  - International marketing
SN  - 0256036403
AV  - HF1009.5 .C38 1987
PY  - 1987///
CY  - Illinois
PB  - Irwin
KW  - Export marketing
KW  - International business enterprises
N1  -  Includes bibliography: p. 801-805 &  index; Marketing & International Business
ER  -