Terpstra, Vern 1927-2013 International marketing / Vern Terpstra and Ravi Sarathy. - 7th ed. - Fort Worth : Dryden Press, c1997. - xxi, 968 p. : ill. ; 25 cm. includes index ISBN: 0030180228 Subjects--Topical Terms: International marketing LC Class. No.: HF1416 / .T48 1997 Dewey Class. No.: 658.8 / T322i