Terpstra, Vern 1927-2013

International marketing / Vern Terpstra and Ravi Sarathy. - 7th ed. - Fort Worth : Dryden Press, c1997. - xxi, 968 p. : ill. ; 25 cm.

includes index



0030180228


International marketing

HF1416 / .T48 1997

658.8 / T322i