Dess, Gregory G.,

Strategic management : text and cases / Gregory G. Dess...[et al.] - 9th ed. - 1 online resource (xliii, 433 p.)

Includes bibliographical references and index.

Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.



9781259813955 1259813959

2017052281


Strategic planning.


Electronic books.

HD30.28 / .S77 2019

658.4/012