TY  - BOOK
AU  - Cateora,Philip R.
TI  - International marketing
T2  - The Irwin series in marketing
SN  - 0256206821
AV  - HF1009.5 .C38 1997
PY  - 1997///
CY  - Chicago
PB  - Irwin/McGraw-Hill
KW  - Export marketing
KW  - International business enterprises
N1  - Includes bibliographical references and indexes; Marketing & International Business
ER  -