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61.
Principles of direct and database marketing / Alan Tapp by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Harlow, England ; New York : Financial Times/Prentice-Hall, c2005
Availability: Items available for loan: North South University Library (2)Location, call number: HF5415.126.T35 2005, ...

62.
Contemporary direct marketing / Lisa D. Spiller and Martin Baier by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Upper Saddle River, N.J. : Pearson/ Prentice-Hall, c2005
Availability: Items available for loan: North South University Library (2)Location, call number: HF5415.126.S65 2005, ...

63.
Strategic marketing problems : cases and comments / Roger A. Kerin and Robert A. Peterson by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Upper Saddle River, N.J. : Pearson/ Prentice-Hall, c2007
Availability: Items available for loan: North South University Library (1)Location, call number: HF5415.135.K47 2007.

64.
Marketing management / Philip Kotler and Kevin Lane Keller by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : Prentice-Hall of India, c2009
Availability: Items available for loan: North South University Library (3)Location, call number: HF5415.13.K64 2009, ...

65.
Marketing research : an applied orientation / Naresh K. Malhotra by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : Prentice-Hall of India, c2007
Availability: Items available for loan: North South University Library (1)Location, call number: HF5415.2.M29 2007. Not available: North South University Library: Checked out (2).

66.
Principles of marketing / Philip Kotler and Gary Armstrong by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Upper Saddle River, NJ : Prentice-Hall, c2010
Availability: Items available for loan: North South University Library (4)Location, call number: HF5415.K636 2008, ... Not available: North South University Library: Checked out (1).

67.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz and Jayanta Chatterjee by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : Prentice-Hall/Pearson, c2010
Availability: Items available for loan: North South University Library (6)Location, call number: HF5415.13.L5883 2010, ...

68.
Marketing : real people, [real] choices / Michael R. Solomon, Greg W. Marshall and Elnora W. Stuart by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Upper Saddle River, NJ : Prentice-Hall, c2009
Availability: Not available: North South University Library: Checked out (1).

69.
Global marketing / Warren J. Keegan and Mark C. Green. by
Edition: 6th global ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Upper Saddle River, N.J : Prentice Hall, c2011
Availability: Items available for loan: North South University Library (2)Location, call number: GEN HF1416.K44 2011, ... Items available for reference: North South University Library: Not for loan (1)Location, call number: GEN HF1416.K44 2011.

70.
Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns and Ronald F. Bush by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2012
Availability: Items available for loan: North South University Library (2)Location, call number: HF5415.2.B7787 2012, ...

71.
Basic marketing research : a decision-making approach / Naresh K. Malhotra by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2009
Availability: Items available for loan: North South University Library (1)Location, call number: HF5415.2.M288 2009.

72.
Services marketing : people, technology, strategy / Christopher Lovelock and Jochen Wirtz by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Boston : Prentice Hall, c2011
Availability: Items available for loan: North South University Library (4)Location, call number: HF5415.13.L5883 2011, ... Items available for reference: North South University Library: Not for loan (1)Location, call number: HF5415.13.L5883 2011. Not available: North South University Library: Checked out (1).

73.
The marketing plan handbook / Marian Burk Wood by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Boston : Prentice Hall, c2011
Availability: Items available for loan: North South University Library (1)Location, call number: HF5415.13.W66 2011.

74.
Global marketing / Warren J. Keegan and Mark C. Green. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2011
Availability: Items available for loan: North South University Library (1)Location, call number: GEN HF1416.K44 2011.

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