Strategic marketing management : a means-end approach / Mark E. Parry
Material type: TextLanguage: English Series: Publication details: New York : McGraw-Hill, c2002.Description: ix, 275 p. : ill. ; 24 cmISBN:- 0071372229
- 658.8 P265s
- HF5415.13 .P336 2002
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | North South University Library | Non-fiction | HF5415.13.P336 2002 (Browse shelf(Opens below)) | 1 | Available | 23066 |
Includes index.
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