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| 999 |
_c13164 _d13164 |
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| 001 | BD-DhNSU-13164 | ||
| 003 | BD-DhNSU | ||
| 005 | 20211219163614.0 | ||
| 008 | 211219s2003 ii a|||g |||| 001 0|eng|d | ||
| 020 | _a8129702541 | ||
| 040 |
_aDLC _cDLC _dBD-DhNSU |
||
| 041 | _aeng | ||
| 050 | 0 | 0 |
_aHD69 _b.B7K45 2003 |
| 100 | 1 |
_aKeller, Kevin Lane _920 |
|
| 245 | 0 | 0 |
_aStrategic brand management : _bbuilding, measuring, and managing brand equity / _cKevin Lane Keller. |
| 250 | _a2nd ed. | ||
| 260 |
_aNew Delhi : _bPearson Education, _cc2003. |
||
| 300 |
_axxvii, 786 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 526 | 0 | _aManagement | |
| 590 | _aNuri Mahajabi | ||
| 650 | 0 |
_aBrand name products _xManagement. _98136 |
|
| 942 |
_2lcc _cBK |
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