000			nam a22 a 4500
999			_c13876 _d13876
001			BD-DhNSU-13876
003			BD-DhNSU
005			20190402140838.0
008			190402s2004 mau||||g |||| 001 0|eng d
010			_a
020			_a1591395054
040			_aDLC _cDLC _dBD-DhNSU
041			_aeng
050	0	0	_aHF5415.13 _b.W48 2004
082	0	0	_a658.8 _bW574
110	2		_aHarvard Business School Press
245	0	0	_aWhen marketing becomes a minefield / _cHarvard Business School Press
260			_aBoston : _bHarvard Business School Press, _cc2004.
300			_a187 p. ; _c21 cm.
490	1		_aManagement dilemmas
500			_aIncludes index.
650		0	_aMarketing
650		0	_aManagement
650		4	_aProblems, exercises,
942			_2lcc _cBK