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| 999 |
_c13933 _d13933 |
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| 003 | BD-DhNSU | ||
| 005 | 20190402140842.0 | ||
| 008 | 190402s2002 nyua|||g |||| 001 0|eng d | ||
| 010 | _a | ||
| 020 | _a0071372229 | ||
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_aDLC _cDLC _dBD-DhNSU |
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| 041 | _aeng | ||
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_aHF5415.13 _b.P336 2002 |
| 082 | 0 | 0 |
_a658.8 _bP265s |
| 100 | 1 | _aParry, Mark E. | |
| 245 | 0 | 0 |
_aStrategic marketing management : _ba means-end approach / _cMark E. Parry |
| 260 |
_aNew York : _bMcGraw-Hill, _cc2002. |
||
| 300 |
_aix, 275 p. : _bill. ; _c24 cm. |
||
| 490 | 1 | _aMcGraw-Hill executive MBA series | |
| 500 | _aIncludes index. | ||
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aManagement | |
| 942 |
_2lcc _cBK |
||