| 000 | nam a22 a 4500 | ||
|---|---|---|---|
| 999 |
_c15630 _d15630 |
||
| 001 | BD-DhNSU-15630 | ||
| 003 | BD-DhNSU | ||
| 005 | 20190403061156.0 | ||
| 008 | 190403s2006 maua|||g |||| 001 0|eng d | ||
| 010 | _a | ||
| 020 | _a0071244328 | ||
| 040 |
_aDLC _cDLC _dBD-DhNSU |
||
| 041 | _aeng | ||
| 050 | 0 | 0 |
_aHF5415.135 _b.C72 2006 |
| 100 | 1 | _aCravens, David W. | |
| 245 | 0 | 0 |
_aStrategic marketing / _cDavid W. Cravens and Nigel F. Piercy |
| 250 | _a8th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill, _cc2006. |
||
| 300 |
_axvii, 726 p. : _bill. ; _c26 cm. |
||
| 490 | 1 | _aMcGraw-Hill/Irwin series in marketing | |
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aDecision making Marketing | |
| 650 | 4 | _aManagement Marketing | |
| 650 | 4 | _aManagement | |
| 700 | 1 | _aPiercy, Nigel F. | |
| 942 |
_2lcc _cBK |
||