| 000 | nam a22 a 4500 | ||
|---|---|---|---|
| 999 |
_c17785 _d17785 |
||
| 001 | BD-DhNSU-17785 | ||
| 003 | BD-DhNSU | ||
| 005 | 20190403061938.0 | ||
| 008 | 190403s2005 ukna|||g |||| 001 0|eng d | ||
| 010 | _a | ||
| 020 | _a0273683551 | ||
| 040 |
_aDLC _cDLC _dBD-DhNSU |
||
| 041 | _aeng | ||
| 050 | 0 | 0 |
_aHF5415.126 _b.T35 2005 |
| 082 | 0 | 0 |
_a658.872 _bT174p |
| 100 | 1 | _aTapp, Alan | |
| 245 | 0 | 0 |
_aPrinciples of direct and database marketing / _cAlan Tapp |
| 250 | _a3rd ed. | ||
| 260 |
_aHarlow, England ; New York : _bFinancial Times/Prentice-Hall, _cc2005. |
||
| 300 |
_axiv, 489 p. : _bill. ; _c25 cm. |
||
| 650 | 0 | _aDirect marketing | |
| 650 | 4 | _aDatabase marketing | |
| 942 |
_2lcc _cBK |
||