000 nam a22 a 4500
999 _c18151
_d18151
001 BD-DhNSU-18151
003 BD-DhNSU
005 20190403062852.0
008 190403s2009 maua|||g |||| 001 0|eng d
010 _a
020 _a9780071263351
040 _aDLC
_cDLC
_dBD-DhNSU
041 _aeng
050 0 0 _aHF5415.135
_b.C72 2009
082 0 0 _a658.802
_bC898s
100 1 _aCravens, David W.
245 0 0 _aStrategic marketing /
_cDavid W. Cravens and Nigel F. Piercy
250 _a9th ed.
260 _aBoston :
_bMcGraw-Hill,
_cc2009.
300 _axv, 784 p. :
_bill. ;
_c26 cm.
650 0 _aMarketing
650 0 _aDecision making Marketing
650 4 _aManagement Marketing
650 4 _aManagement
700 1 _aPiercy, Nigel F.
942 _2lcc
_cBK