| 000 | 00995nam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | BD-DhNSU-19436 | ||
| 003 | BD-DhNSU | ||
| 005 | 20220623111738.0 | ||
| 008 | 220623s2008 maua|||g b||| 001 0|eng d | ||
| 020 | _a9780618641802 | ||
| 040 |
_aDLC _cBD-DhNSU _dBD-DhNSU |
||
| 041 | _aeng | ||
| 050 | 0 | 0 |
_aHD9980.5 _b.F57 2008 |
| 082 | 0 | 0 |
_a658.8 _bF539i |
| 100 | 1 | _aFisk, Raymond P. | |
| 245 | 0 | 0 |
_aInteractive services marketing / _cRaymond P. Fisk, Stephen J. Grove and Joby John. |
| 250 | _a3rd ed. | ||
| 260 |
_aBoston : _bHoughton Mifflin, _cc2008. |
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| 300 |
_axxiv, 276 p. : _bill. ; _c26 cm. |
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| 504 | _aIncludes bibliographical references and indexes. | ||
| 526 | _aManagement | ||
| 526 | _aMarketing & International Business | ||
| 590 | _aSumaiya Kainat Bintey Kohinoor | ||
| 650 | 0 |
_aService industries _xMarketing. |
|
| 650 | 4 |
_aService industries _xManagement |
|
| 700 |
_aGrove, Stephen J. _d1950- _eauthor |
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| 700 |
_aJohn, Joby, _d1957- _eauthor |
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| 942 |
_2lcc _cBK |
||
| 999 |
_c19436 _d19436 |
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