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008 190403s2006 ii a|||g |||| 001 0|eng d
010 _a
020 _a9788131714140
040 _aDLC
_cDLC
_dBD-DhNSU
041 _aeng
050 0 0 _aHF5823
_b.W455 2006
100 1 _aWells, William D.
245 0 0 _aAdvertising :
_bprinciples and practice /
_cWilliam D. Wells, Sandra Moriarty and John Burnett
250 _a7th ed.
260 _aNew Delhi :
_bPearson/Prentice Hall,
_cc2006.
300 _axxxi, 592 p. :
_bill. ;
_c29 cm.
650 0 _aAdvertising
700 1 _aMoriarty, Sandra
700 1 _aBurnett, John
942 _2lcc
_cBK