000 nam a22 a 4500
999 _c24237
_d24237
001 BD-DhNSU-24237
003 BD-DhNSU
005 20190403071144.0
008 190403s2013 maua|||g |||| 001 0|eng d
010 _a
020 _a9780273768948
040 _aDLC
_cDLC
_dBD-DhNSU
041 _aeng
050 0 0 _aHF5415.135
_b.K47 2013
100 1 _aKerin, Roger A.
245 0 0 _aStrategic marketing problems :
_bcases and comments /
_cRoger A. Kerin and Robert A. Peterson
250 _a13th ed.
260 _aBoston :
_bPearson,
_cc2013.
300 _axi, 729 p. :
_bill. ;
_c29 cm.
650 0 _aMarketing
650 4 _aManagement
650 4 _aCase studies
700 1 _aPeterson, Robert A.
942 _2lcc
_cBK