000 nam a22 a 4500
999 _c27296
_d27296
001 BD-DhNSU-27296
003 BD-DhNSU
005 20190403072844.0
008 190403s2012 ilua|||g |||| 001 0|eng d
010 _a
020 _a9781933199375
040 _aDLC
_cDLC
_dBD-DhNSU
041 _aeng
050 0 0 _aHF5415.126
_b.S65 2012
100 1 _aSpiller, Lisa D.
245 0 0 _aContemporary direct and interactive marketing /
_cLisa D. Spiller and Martin Baier
250 _a3rd ed.
260 _aChicago :
_bRacom Communications,
_cc2012.
300 _axxii, 466 p. :
_bill. ;
_c26 cm.
650 0 _aDirect marketing
700 1 _aBaier, Martin
942 _2lcc
_cBK