000 nam a22 a 4500
999 _c7493
_d7493
001 BD-DhNSU-7493
003 BD-DhNSU
005 20190402133026.0
008 190402s1997 ilua|||g |||| 001 0|eng d
010 _a
020 _a025617802X
040 _aDLC
_cDLC
_dBD-DhNSU
041 _aeng
050 0 0 _aHF5415.129
_b.P45 1997
082 0 0 _a658.84
_bP393m
100 1 _aPelton, Lou E.
245 0 0 _aMarketing channels :
_ba relationship management approach /
_cLou E. Pelton, David Strutton and James R. Lumpkin
260 _aChicago :
_bIrwin,
_cc1997.
300 _axxii, 728 p. :
_bill. ;
_c24 cm.
490 1 _aIrwin series in marketing
650 0 _aMarketing channels
650 4 _aRelationship marketing
650 4 _aMarketing management
700 1 _aStrutton, David
700 1 _aLumpkin, James R.
942 _2lcc
_cBK