| 000 | nam a22 a 4500 | ||
|---|---|---|---|
| 999 |
_c8031 _d8031 |
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| 001 | BD-DhNSU-8031 | ||
| 003 | BD-DhNSU | ||
| 005 | 20190402133944.0 | ||
| 008 | 190402s1997 nyu||||g |||| 001 0|eng d | ||
| 010 | _a | ||
| 020 | _a0786308222 | ||
| 040 |
_aDLC _cDLC _dBD-DhNSU |
||
| 041 | _aeng | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.D845 1997 |
| 082 | 0 | 0 |
_a658.8 _bD911 |
| 100 | 1 | _aDuncan, Tom | |
| 245 | 0 | 0 |
_aDriving brand value : _busing integrated marketing to manage profitable stake holder relationships / _cTom Duncan and Sandra Moriarty |
| 260 |
_aNew York : _bMcGraw-Hill, _cc1997. |
||
| 300 |
_axix, 284 p. ; _c23 cm. |
||
| 650 | 0 | _aMarketing | |
| 650 | 4 | _aManagement | |
| 650 | 4 | _aCorporate image | |
| 700 | 1 | _aMoriarty, Sandra | |
| 942 |
_2lcc _cBK |
||