000 nam a22 a 4500
999 _c8365
_d8365
001 BD-DhNSU-8365
003 BD-DhNSU
005 20190402134015.0
008 190402s1994 ilua|||g |||| 001 0|eng d
010 _a
020 _a0256127468
040 _aDLC
_cDLC
_dBD-DhNSU
041 _aeng
050 0 0 _aHF5415
_b.M378 1994
082 0 0 _a658.8
_bM478e
100 1 _aMcCarthy, E. Jerome
245 0 0 _aEssentials of marketing :
_ba global managerial approach /
_cE. Jerome McCarthy and William D. Perreault
250 _a6th ed.
260 _aIllinois :
_bIRWIN,
_cc1994.
300 _axxiii, 552 p. :
_bill. ;
_c24 cm.
490 1 _aIrwin series in marketing
650 0 _aMarketing
700 1 _aPerreault, William D.
942 _2lcc
_cBK